…It’s all about you
Our unique wellbeing compass  to help guide individuals in  navigating a pathway to  optimum  health and wellbeing
…Professional performance vitality
Tailored and measurable corporate  health and wellbeing solutions for employers  of  choice in aiding talent acquisition, retention  and motivation with proven bottom line benefits
…Your virtual wellness centre
Information, products, tools and services,  connecting you to the well being community

PS... Innovating your best you

About us

Our mission is to reach out and help people find optimum growth and empowerment through the potency
of experiencing balanced, holistic health and wellbeing programs at home, at work or on the go…

The premise

Finding talented facilitators and health professionals across diverse disciplines takes considerable discernment, which few companies or individuals have the time to research and validate.

PS identifies leading practitioners, facilitators and coaches who are committed to delivering corporate solutions on site either in a series of workshops or through individual one on one consultations. Each solution is tailored to ensure success in achieving the goals identified.

The PS Universe provides access whether you are at work (PS Works) or in your own time seeking one on one consultations (PS Compass) or on the move (PS Sanctuary – your wellness centre).

PS Works corporate health and wellness solutions recognise the challenge companies face to maintain a competitive edge while retaining and attracting valuable employees so vital to a thriving workplace culture.

PS Compass assists individuals who are searching for holistic health and wellbeing solutions, looking for the right practitioner and modality to work with.  Complete the PS wellness survey to help identify where to begin.

PS Sanctuary  stands alone as a virtual wellness centre, however, supports both PS Works and PS Compass in featuring tools, services and content to facilitate mobile and remote access. PS Sanctuary creates a wellness community, a central hub and a wide range of access points that span the wellbeing spectrum and will be available later this year.


Our services

Paradigm Switch showcases and markets outstanding health professionals across a broad range of services:

  • Nutrition
  • Health and wellbeing
  • Stress management
  • Naturopathy
  • Meditation
  • Iridology
  • Life coaching and mentoring
  • Kinesiology and Chiropractic
  • EFT

“Totally tailored to your needs – tell us, we’ll deliver it”


Our team


Neroli Jones

CEO Paradigm Switch

Writer, traveler, senior media professional with News Limited, ACP Magazines (now Bauer), Time Inc and IPC groups across magazines and newspapers, now CEO of Paradigm Switch, PS Works, PS Compass and PS Sanctuary.

Motivated, strategic, creative and dynamic leader. With proven success in change management, strategy development, structure, resourcing, channel management, sales, marketing, brand development, communications, consumer behaviour, promotion and analytics. As a senior leader in a publicly listed company, finding the balance between a challenging professional career and a rewarding personal lifestyle became a keen interest, and in seeking a harmony between the two, working with amazing people on the journey to there, the idea for PS was born.


Helen Kingsmill

The Conductor

Experienced in management and marketing roles, Helen’s focus as The Conductor is the smooth running of PS Practitioner Relations, company logistics and website operations.

With a growing interest in the spectrum of therapies and modalities, Helen relishes working with the expert team of practitioners to deliver optimal health and wellbeing outcomes for the PS community. As head of a peak industry association for more than a decade, Helen values stakeholder feedback and working with a team to drive success and to achieve a shared vision.


Nadia Superina

Mission Control

Nadia is resident superstar at Paradigm Switch. She operates the day-to-day administration as well as supporting our team in everything they need, including communications, accounts, sales and marketing.

She is currently completing her Masters of International Relations at the University of Sydney. Her passion for health and wellbeing led her to study at the Institute for Integrative Nutrition, graduating as a Qualified Health Coach. Her energy, passion and keen mind ensures the strong cohesion within our dynamic team.


Anna Barr

Director of Awareness

Anna has over 20 years’ experience in PR and communications, working across multiple media platforms, which has provided her with a wealth of contacts and invaluable insights.

A vibrant member of our team, Anna is the voice of PS, as she projects our company image via various social media, selected magazines, blogs, websites and newspapers.  Always ready to help and with a focus on results, she is your go-to person, if you would like to build your profile to the media.


Contact Us


Email *



Nice to hear from you

We are here to answer any questions you may have about the Paradigm Switch Universe.

Contact information


Level 14, 275 Alfred Street, North Sydney, NSW, 2060


PO Box 218, Milsons Point NSW 1565


+61 2 8001 6210